KCD: SHC Associates Help Drive Product Innovation


Innovation is the lifeblood of all great brands. As the business unit responsible for the Kenmore, Craftsman and DieHard (KCD) brands, we in KCD are laser-focused on delivering innovation and differentiated value that attracts exceptional interest from our members and customers … Continue Reading »

Setting the Record Straight: “Just The Facts”

In my last blog post on Owner Driven Transformations, I noted that successful transformations require three critical elements: (1) financial staying power to fund the necessary investments, (2) leadership committed to seeing things through challenging circumstances and (3) long term investors who are willing to place their capital at risk … Continue Reading »