Sears Turns a DIY Disaster into a Dream Makeover

Last week, Bethany Knutson of Bedford, Texas, received a phone call she won’t soon forget. It was a Sears representative notifying her that she had won the grand prize in the “DIY Fails” contest sponsored by Sears Home Appliances and Sears Home Improvement. The grand prize? $10,000 in appliances and $10,000 in services from Sears Home Improvement … Continue Reading »

Kenmore PRO Kitchen Appliance Suite

Kenmore Pro

Sears Holdings’ Kenmore team is proud today to introduce a new innovative line of Kenmore appliances called Kenmore PRO® designed to fit into the aspiring home chef’s kitchen without remodeling. We met recently with two members of the team, Tom DeSalvo, divisional vice president, product development, and Lori Wood, director, product management, to discuss how the Kenmore team identified a need for the line and the three years of development to bring the products to market for our members … Continue Reading »